Justin Bieber has a new gig, and a new tour sponsor — the Adidas NEO label. The singer is the new "brand ambassador" for the line, the company announced today, having signed the singer to a two ...

After naming Justin Bieber a style icon last month, adidas NEO Label follows by announcing a partnership with actress and singer Selena Gomez. Selena will work closely with NEO to design and ...

dropped its new Park Trail performance-wear collection in collaboration with Adidas. And the brand tapped Ice Spice as one of the celebrities to star in the neo-urban campaign supporting the launch.

On Oct. 6, Beyoncé's brand Ivy Park and Adidas unveiled their final collaboration, Ivy Park NOIR. Ivy Park NOIR celebrates the human form through black silhouettes that embody power, freedom ...

Read more about our Product Review Guidelines here. Following years of countless collaborations and surprise drops, Adidas x Ivy Park (arguably one of fashion's most talked-about partnerships ...

Adidas AG on Tuesday announced a two-year partnership with pop superstar Justin Bieber making him a so-called "style icon" for its teen-focused Adidas NEO label. Adidas AG on Tuesday announced a ...

After selling $93 million worth of Ivy Park Merchandise in 2021, sales last year fell to $40 million, well below the company's $250 million projected sales, the newspaper reported. The Adidas ...

Sales of Ivy Park, the “Cuff It” singer’s clothing line with Adidas, dropped by more than 50% last year, the Wall Street Journal reported Wednesday, taking in just $40 million as compared to ...

Courtesy Adidas Neo Some couples share common interests like hiking, music or movies. Justin Bieber and Selena Gomez share common interests by each shooting an ad campaign for Adidas NEO.

Beyoncé and Adidas have mutually agreed to end their partnership, according to The Hollywood Reporter. Beyoncé will retain ownership of her Ivy Park brand. The end of the Ivy Park partnership is ...

Earlier this week, it was reported that Ivy Park, the co-branded clothing line from Beyoncé and Adidas, was underperforming. A lot. Projected to make $200 million last year, internal documents ...