Amazon’s latest AI tool offers another layer of customer ... items from the skin care category to gather relevant product recommendations. Customers can continuously update their prompt and ...

Amazon is using generative AI for a new feature called “Interests” that turns natural language queries into product recommendations — and updates shoppers when new items match their prompt.

Over the past decade, consumer electronics divisions at major tech firms have driven growth, with hits like Apple’s (AAPL) ...

Gen AI can quickly customize ads for different audiences, but it remains to be seen if they'll hold humans' attention in the ...

In its never-ending quest to get products to customers more quickly, Amazon has deployed three AI-powered innovations ...

Amazon is trialling AI-powered short-form audio summaries ... which provide guidance and product recommendations, onto its website. Tech companies have been rapidly deploying AI tech to consumers ...

Amazon is testing AI-powered short-form audio summaries on select product detail pages, the e-commerce giant said on Wednesday, as tech companies continue to integrate artificial intelligence across ...