The result is Apex Fun Run, a company that partners with schools to raise funds for equipment and other campus needs. The concept incorporates a two-week character-building and leadership program ...

According to Barnhart, a “Fun Run” beats peddling cookie dough, pizza or candy bars to raise money. NBC 7 Investigates wanted to know how much money a school receives after participating in one.

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In the Apex Fun Run model, teachers keep 10 percent of what their students earn, Barnhart says. Of the pledges collected, 48 percent goes to the franchisee to cover the costs of producing the run and ...