The right marketing strategy ensures you’re using your resources wisely and only investing in the channels that provide the ...

Small businesses say good-ol' word-of-mouth remains the most effective marketing strategy, according to a recent report from Infusionsoft. Some 62% of small businesses surveyed cite ...

Marketing is essential for small businesses to grow and attract customers. With so many options available, it can be tricky ...

Marketing is how you establish your business presence or brand, the way that you communicate the value of your product or service to your target audience, and how, where, and at what price you sell.

Small business owners say customer acquisition is both the biggest marketing challenge they face and the top area they need to improve to achieve their marketing goals this year, according to recent ...

One of the best purchases I ever ... If you’ve seen success marketing to college students, we want to see it! Even better, if you became brand-loyal to a business that targeted you as a student ...

When it comes to starting a new business, one of the things you'll need to think about is how to market your product or ...

In the fast-paced world of digital marketing, small businesses often face challenges when it comes to SEO. Competing with ...

She has spent the last five years working on small business ... our list of the best email marketing software will help you decide which works best for you and your business.

Are you struggling to get more customers for your plumbing business? You’re not alone! Plumbing services are essential for every home and business. People rely on plumbers to fix leaks, unclog drains, ...