BookTok creators reflected on how social media can build a readership for a book, the pros and cons of book-related merch and ...

“TikTok or BookTok has definitely played a role,” Kaeser says of her store’s success. “That changed the trajectory of my career; Starting to read again.” Walking into Enchanted Novelties ...

The bookseller said it was "enjoying a period of tremendous growth" amid the rise of "BookTok" during the COVID ... after more than 15 years of declining store numbers," the company told Fast ...

This week, BookTok creators reflected on how social media, can build a readership for a book, the pros and cons of book-related merch and the rise of events aimed at influencers. There are “a ...