Examples of Brand-Positioning Strategy. Your company brand is the lifeblood of the business: It is a statement of your company's personality and a declaration of company values.

7 Types of Branding Strategies with Examples. To help you get you started, here are 7 types of branding strategies that have the potential to build brand equity for your business ...

Branding is the process of communicating a unique selling proposition, or differential, that sets a product or service apart from the competition. Examples of branding techniques include the use ...

Nike is a great example of this; their branding promotes a healthy, athletic lifestyle, which is represented by their individual products. Competitor brand strategy. At times, ...

5 Strategies to Make Your Brand Unforgettable in a Saturated Market In a marketplace overflowing with competition, the key to success isn’t just being seen—it’s being remembered.

For example, if you run a fitness startup, consider conducting surveys to discover what motivates your audience. ... but the right brand growth strategies can offer significant opportunities.

For example, a company that makes healthy drinks and snacks might find it difficult to employ a master brand strategy if wanting to diversify its business into spirits and libations.