With the recent return of volatility in the stock market, investors have fallen back in love with sturdy consumer staples ...

Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the market with aggressive pricing and advertising ...

Coca-Cola and PepsiCo are direct competitors in the beverage industry. PepsiCo's business extends into the snack and packaged ...

The cola giants are vying for a larger share of India’s booming ₹1.37 lakh crore non-alcoholic beverage market.

PepsiCo had planned to launch its own so-called functional soda under the brand Soulboost but decided to scrap that effort ...

Coca-Cola products are officially back in Costco food courts as of this summer, but customers are already seeing Coke ...

Cola's 'half time' concept, reigniting the long-standing rivalry between the two beverage giants. By flipping the script, ...

Released as a Times of India front page ad, Pepsi campaign rebranded the newspaper as ANY Times of India, crossing out "Half" ...

While Coca-Cola’s ‘Half Time’ campaign is a global initiative that was prominently showcased during the India-Pakistan match ...

It's been almost two months since Costco confirmed a major rumor. On January 23, the company announced that the drink ...

A Coca-Cola LinkedIn job listing for a marketing role added yet another hilarious twist to Pepsi’s 'Anytime' marketing salvo ...