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In early April, President Donald Trump gathered dozens of hard-hat-clad coal miners around him in the White House East Room.
Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...
Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...
Suddenly, the type appears as the cola company’s script logo. The ad is part of a new campaign called “Classic” running in Spain and the U.K., in which Coca-Cola highlights instances when ...
After all, we would recognize that iconic red label (or maybe even that Coca-Cola yellow cap) anywhere. But why did the company choose this shade for its logo in the first place? And once you ...
Coca-Cola’s breaking one of the cardinal rules of logo usage for a good cause. Brand guides warn against stretching or otherwise manipulating a logo’s shape, but for a new campaign to ...
AUCKLAND, New Zealand, Sept. 3, 2020 /PRNewswire/ -- Coca-Cola Amatil's corporate venturing platform, Amatil X, has completed a minority investment in Centrapay, as part of the payment platform's ...
The head of soon-to-be-acquired Coca-Cola Amatil is confident the company’s new European owners will maintain a significant level of investment in local manufacturing. Coca-Cola Amatil is hoping ...
Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...
But according to the Coca-Cola Company, its famous logo dates back to the very beginning of the brand itself. (You might be surprised by the quirky, secret messages hidden in famous company logos ...