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Coca-Cola's logo free-for-all makes a refreshing change
Brands can very precious about their logos. The typical brand manual comes with several pages of guidelines including unlikely examples of skewed, warped and similarly distorted applications with ...
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Er, what just happened to the Coca-Cola logo?
Coca-Cola has been breaking all the rules of logo design recently. First it was embracing hand-drawn Coca-Cola logo variations around the world in the fund free-for-all that is its heart-warmingly ...
Creative Review7mon
Coca-Cola’s Olympics packaging through the ages
It featured “a simple design, utilising bold fonts and embellishing the eye-catching graphic nature of the Olympics logo at the time, whilst heroing the white of the iconic Coca-Cola red and white for ...
Business Insider India3mon
7 brilliant strategies Coca-Cola used to become one of the world's most recognizable brands
Coca-Cola commissioned the bottle design as a piece of defensive marketing, but began promoting the shape as much as the logo and product. Even after plastic replaced glass as the standard means ...
Business Insider India9y
7 strategies Coca-Cola used to become one of the world's most recognizable brands
Coca-Cola commissioned the bottle design as a piece of defensive marketing, but began promoting the shape as much as the logo and product. Even after plastic replaced glass as the standard means ...