It's the first sparkling-beverage brand in the U.S. to take this step. Coca-Cola announces upgrade to the iconic design its ...
In a TikTok with over 1.2 million views, content creator Liz Ruiz (@lizruiz52) documents the stark contrast between an almost-empty Pepsi section and an untouched rack of Coca-Cola drinks.
Today, Coca-Cola announced the introduction of its new ... The Simply Pop launch campaign will include in-store marketing, OOH, and “heavy” use of influencer marketing partnerships across ...
When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been in decline over its health effects. The beverage giant was embarking on an effort to diversify its reach beyond the sugary ...