Integral to the global phenomena of cute, the exhibition asserts, is “kawaii,” a Japanese word which literally translates as “cuteness.” According to the exhibition, modern kawaii culture ...

A timeline cleanse is meant to interrupt that cycle with a reprieve from the chaos. “I think kawaii, or cute feelings, reminds us of human connection that we sometimes forget,” says Hiroshi ...

Kawaii is inescapable in Japan ... As of the time of writing, 676 million posts are tagged #cute on Instagram. The 66 million or so TikTok videos with the same hashtag have over 625 billion ...

in her video for Love Magazine with all the emojis." She said that though some people might not be familiar with the word kawaii, it really is all around us. "Kawaii just means cute, if you go ...