Coven claimed the devil horns hand sign was "grandfathered in" for the band, saying they'd been photographed doing the gesture as far back as 1967. Witchcraft and the Devil Horns.

In 2001, he told Metal-rules.com, "It's not the devil's sign like we're here with the devil. ... The cover features John Lennon making a hand sign similar to today's version of the devil's horns.

Gene Simmons claimed on this day in 2017 that he invented the "devil horns" hand gesture, but is there truth to that claim?

(RADIO.COM) – Kiss frontman Gene Simmons is trying to trademark the "devil horns" rock hand gesture. The bassist filed an application with the US Patent and Trademark Office Friday, June 9th ...

The Demon wants a deal with the devil. KISS frontman Gene Simmons has applied to trademark his signature “devil horns” hand symbol: index, pinky, and thumb out, middle fingers tucked in… ...