Cost leadership, differentiation, and focus are the three. Why are differentiation and cost leadership strategies referred to as generic business strategies *? Is this why differentiation and cost ...

There are two points to focus on with regard to a differentiation strategy. Make sure you have a unique set of tailored activities (see activities along the value chain, such as development ...

The prescription: Lock in on your single most important point of differentiation. Focus all your resources, efforts, investment and communication on that one thing. Be happy when someone chooses a ...

Companies can choose from two different strategies: differentiation, and differentiation focus. The former adds specialized aspects with a broad appeal to its products or services, and the latter ...

What are the main differences between a low cost strategy and a differentiation strategy? Trying to be the cheapest provider is what you do when you focus on costs. When you concentrate on ...

The big question is, exactly how do you do that. Answer: FOCUS. Two words you should separate while reading: Differentiation and Focusing. Differentiation is the means to standing out. Focusing is ...