Google is introducing a new ad type called ‘responsive display ads’ (RDA), which will become the new default ad type for the Google Display Network. Responsive display ads allow advertisers to ...

But with responsive display ads, you only need a couple of high-resolution images and a logo to get going. 2. You Don’t Have to Rely on Your In-House Design Team ...

If your logo doesn’t actually state what your brand does, ... These are a few things to remember when setting out to create image ads for the Google Display Network.

Display Ads Coming In Image Search from us back in May has more details on how Google said this type of test would be coming. There’s also some discussion now developing on Techmeme .