Facebook says its ability to serve ads to iPhone users will be significantly curtailed by Apple’s latest software update. Apple ’s new operating system, iOS 14, places additional restrictions ...

Facebook on Wednesday warned developers that a new Apple privacy update would likely harm its ability to get targeted ads in front of iPhone users. The social network said in a blog post that ...

Facebook started a major ad campaign that reveals the benefits of personalized ads for small businesses. Facebook uses the same argument from its mid-December attack … ...

The face of Facebook advertising is about to change. With Apple’s rollout of iOS14 in September, Facebook issued a short statement to advertisers letting them know that their formerly ...

Facebook said this week that a bug caused it to undercount some app-ad performance metrics for months. The error, which affected measurement of some iPhone 12 users since February, has now been ...

Facebook could face as much as a $3 billion U.S. advertising revenue decline if iPhone users don't opt in. "Long-term, this could negatively impact revenue of any website that relies on ...

Apple's long-running "Shot on iPhone" campaign by advertising agency TBWA\Media Arts Lab won a Grand Prix award for ...

Late last night, Apple released a new iPhone ad. It’s pretty great and a lot of people have taken to the interwebs to say so. But, as usual with the marketing stuff that Apple puts out, there ...