The Bears, seemingly, changed their primary logo from the traditional "C" to the Bear logo, according to the brand guidelines portion of their website. If you're confused, FOX Sports published a ...

But when you added the C logo to help shape the ears, the result looked far more wolf/canine than distinctly bear. Good effort though — Kirsten Tanis (@kct2020) August 13, 2024 ...

But the Bears clarified that’s not the case, and called the change to the bear head logo “minor.” “The Bear head has been a co-primary mark for years. It is unique to the Chicago Bears brand. The ...