Diageo's focus on Guinness, non-alcoholic variants, and the Accelerate Programme aims to sustain growth despite macroeconomic ...

As it happens, I had only recently rediscovered my own love for Guinness. I'd barely touched a drop in about 20 years. When I first tried London Black, I was blown away.

Guinness has long been Ireland's most iconic stout - a rich and creamy pint poured in pubs from Cork to Donegal. In recent years, however, its popularity has exploded, particularly among younger ...

Guinness Clear is the template for brave, responsible marketing. It's the story of how, during our biggest sales moment of the year and first year of Six Nations sponsorship, Guinness set the agenda ...

Guinness Clear turned out to be exactly that. Very few commercial organisations would run high profile marketing that lends their logo, name and precious distinctive assets to a product that is freely ...

Guinness successfully reached their target audience of males 18+, with 69.52% of exposed visitors being male and 30.48% female. Of these, 46.5% were aged 18-24 and 17.01% were 35-44.

Guinness has long been Ireland's most iconic stout - a rich and creamy pint poured in pubs from Cork to Donegal. In recent years, however, its popularity has exploded, particularly among younger ...

Guinness has long been Ireland's most iconic stout - a rich and creamy pint poured in pubs from Cork to Donegal. In recent years, however, its popularity has exploded, particularly among younger ...