Kellogg Co.K0.04%increase; green up pointing triangle plans to let go of the Keebler Elves. The food maker on Monday said it is considering a sale of its cookie and fruit-snack businesses ...

Kellogg, the company behind Rice Krispies, Eggo waffles and Pop Tarts, says that it is looking into finding a buyer for its cookies and fruit snacks businesses so it can concentrate on its better ...

Kellogg Co. will buy Kraft Foods’ $80 million fruit snacks business for $30 million. The deal helps Kellogg expand its fruit snacks business as the company continues to diversify beyond cereal with ...

Kellogg Co. agreed to sell its cookies and fruit snack brands including Keebler and Famous Amos to Ferrero for $1.3 billion, as the cereal maker refocuses on the fast-growing parts of its business.

Hello snack pack -- suitable for stuffing ... As one response, Kellogg's this summer is rolling out four cereals – Fruit Loops, Krave, Apple Jacks and Corn Pops – in single-serve pouches.

Kellogg has been hit with a deceptive advertising lawsuit over ‘made with real fruit’ claims on its Super Mario fruit snacks, three years after being rapped over the knuckles by an industry ad ...

Kellogg has been sharpening its focus on snacks for years. In 2019, the company sold its cookie, pie crust, ice cream cone and fruit business to the Ferraro Group. Big-name companies have begun to ...

The smaller $2.5 billion business, which includes Fruit Loops, Frosted Flakes and ... much more valuable inside.” Separating Kellogg’s snack and North American cereal businesses will help ...

Kellogg's has stated that a return of the Yogos is a no-go, but you never know. From Fruit Roll-Ups to Gushers, General Mills has been responsible for some of the top fruit snacks of the '90s.