This move might be a savvy way for the fast-food chain to encourage people to visit Wendy's more often. If each purchase ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds.

The flood of kid-friendly, cereal-shilling characters that followed reads like a Who’s Who of American iconography, including ...

The cereals analyzed were those specifically marketed to kids aged 5 to 12, often via colorful branding or licensed characters. Alarming increases in fat and sodium ...

The flood of kid-friendly, cereal-shilling characters that followed reads like a Who’s Who of American iconography, including the Lone Ranger, Dick Tracy, and Buck Rogers.

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives sales of high-sugar cereals when it's aimed directly at kids under 12.

After turning basically every pop culture figure and character you can think of into a collectible, now breakfast cereal is next in line to get … ...