The new logo won't affect Kroger's chains operating under regional nameplates, but "Fresh for Everyone" will be incorporated nationwide. Need a break? Play the USA TODAY Daily Crossword Puzzle.

Kroger’s new branding rollout today also features a new tagline: Fresh for Everyone. The tagline is featured in the new logo. “Fresh and friendly underpin Kroger’s new brand identity because ...

The new logo won't affect Kroger's chains operating under regional nameplates, but "Fresh for Everyone" will be incorporated nationwide. Need a break? Play the USA TODAY Daily Crossword Puzzle.

Kroger’s new branding rollout today also features a new tagline: Fresh for Everyone. The tagline is featured in the new logo.

Kroger is rolling out a new logo in a major modernization effort. The grocery chain said in press release Wednesday that the redesigned logo and new slogan, “Fresh for Everyone,” is ...

Kroger's signage on its downtown headquarters is getting a 'fresh' update with the addition of the company's 'Fresh Cart' logo next to the company's name.

MILLIONS of customers use Kroger to do their grocery shopping every day. But, some shoppers have just recently realized what’s hiding in the retailer’s revamped logo. The major retailer… ...