The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – ...

The Lego Group confirmed major changes since 1978 with its latest announcement of intelligent bricks marking a new era of ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

Lego bricks first arrived in Australia 50 years ago. They seem to have gotten bigger in the intervening decades. A life-size Lego forest recently popped up in the Outback. Amanda Kooser Freelance ...

Lego Group, the world’s largest toymaker, has launched a direct attack on screen time, unveiling a new interactive platform ...

To mark the milestone, Lego Australia on Sunday launched the Festival of Play, a nine-month schedule of activity paying homage to the brick and encouraging kids and adult fans to celebrate through ...

The global toy giant is giving parents a reprieve as it prepares to mark its 90th anniversary. And it doesn’t disappoint. Vice President and General Manager of LEGO Australia and New Zealand, Troy ...

The Danish toymaker that built a global empire on interlocking plastic bricks has unveiled what executives are calling the ...

The iconic Lego company has appointed Mediabrands' recently acquired creative agency Airborne to handle project work in the Australian and New Zealand markets. This marks the second win Airborne has ...

USA team Krystle Starr and Michelle Brooks became the first female team and the first international team to take home the crown on the Channel Nine show. The duo walked away with a trophy and $100,000 ...