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Nickelodeon is undergoing its biggest makeover in 25 years. The kids’ cabler and its sister nets will unveil a new logo scheme in fall to replace its “splat” identity — which was first ...
Looks like that “inexplicable drop” in Nickelodeon ratings from September that Viacom CEO Philippe Dauman noted in a November 10 conference call with analysts still bedevils the children’s ...
Out with the old, in with the…other…thing? Nickelodeon has decided to scrap its long-standing “splat” logo in favor of a type-only network identity. The round ...
EVP of global kids and family marketing at Nickelodeon and Paramount, told Adweek of restoring The Splat logo that the network discontinued in 2009. Launching May 8th in the US, the rebrand ...
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