Nike is earning widespread praise for its latest ad campaign spotlighting professional golfer Scottie Scheffler’s Open Championship win — and, more importantly, his role as a devoted father. On Sunday ...
Nike has established itself as much more than a sports brand: it is a global benchmark in innovation, pop culture and business strategy, with operations in more than 170 countries ...
Even when Nike began prioritizing its DTC channels, Dick’s remained one of its strategic wholesale partners. And Nike executives last month emphasized their efforts to connect those two channels, ...