The reality is that if you are someone who only wears Nike shoes, you’re missing out on some other exceptional brands. For many people, wearing Nike symbolizes being “cool” or having the ...

The new 24.7 collection may seem like business as usual, but a few key details also hint at a surprising new priority for the ...

I’ve been testing the best Nike running shoes for almost a decade and at this point I have used multiple generations of most of the popular lines from the brand, like the Pegasus and Vomero ...

Nike’s shift to D2C and weak innovation hurt growth. Read why NKE stock’s low valuation doesn’t make it a favorable risk-reward investment right now.

Learn more. Since its founding in 1964, Nike's shoes have been a top pick for athletes, fitness enthusiasts and everyday comfort seekers. The brand's signature swoosh can be seen everywhere from ...

That was a key mistake, as Nike and every other brand within the apparel and footwear industry need to keep investing in reinforcing the emotional attachment with the consumer. As I said in my ...

As Nike reduces promotional sales, people who have gotten used to Nike's discounts may turn to other brands, and that could further pressure sales. Because of this, it could take several quarters ...