As part of a complete “brand evolution,” the school brought its two most recognizable names together as Army West Point, complete with a new set of colors, logos and uniforms. The 18-month ...

the program has officially changed its name from Army to Army West Point while introducing a brand new primary logo -- The Athena Shield (see above) -- and updated uniforms for all of its athletic ...

The U.S. Army Reserve has unveiled a fresh logo and a new slogan, nearly two months after the Army revived its 1980s-era “Be All You Can Be” pitch in hopes of solving recruiting woes.

The college says the new logo ... military rank of Colonel insignia and the Kentucky Colonel pin have eagles featured on them. Piercy says there some people argue for the history of the old ...