Peet’s Coffee’s playful Disloyalty Program is a clear attempt to spur trials from the its closest competitors. After becoming a member of Peet’s loyalty program, called Peetnik Rewards, consumers can ...

Peet’s summer menu includes new mocktails, sparkling peach drinks, cold brew, and cheesy breakfast sandwiches.

The holiday season is bringing more than just festive flavors — it’s also about creating real connections, and Peet’s Coffee has found a way to make that happen. This December, Peet’s is ...

Peet's Coffee & Tea, the pioneering Bay Area roasting company that gave rise to the craft coffee movement and inspired such mega-chains as Starbucks, was sold Monday to a private German holding ...

Tons of new fall flavors await this season thanks to Peet’s Coffee! As fall approaches, we get more and more announcements of limited edition seasonal menus from all our favorite fast food chains.

Peet’s Coffee, the java juggernaut known for roasting coffee beans since 1966, is percolating a return to the basics of coffee advertising with its debut campaign, ‘Coffee for Coffee People.’ ...

58-year-old coffee chain Peet’s Coffee is brewing up a fresh message today with the launch of its latest campaign, perfectly timed as pumpkin spice latte season kicks into high gear. While ...