Nielsen says that for the first time since it has been tracking via The Gauge, the amount of time people spend watching TV ...

An extensive new research study has found that unhappy people watch more TV while those consider themselves happy spend more time reading and socializing. The University of Maryland analyzed 34 ...

But how is it gaining on regular TV watching. Just in terms of audience reach, Nielsen estimates that almost 145 million people watch video online in the U.S., compared to about 290 million who ...

New reports from Nielsen and Leichtman Research both highlight how quickly traditional TV is losing the fight to streaming, TikTok, and YouTube. New reports from Nielsen and Leichtman Research ...