A Pepsi-Cola Paper Label. If you can find a vintage bottle with a paper label saying ‘Pepsi-Cola’ then your bottle was ...

On paper, Coke made all the right brand moves, between enlisting Nike’s agency Wieden+Kennedy to create the design and brand image, and experimenting with oddball engagement, like setting up a 1 ...

Hodges: I was surprised that they have been around for so long. It’s incredible how Pepsi has managed to stay relevant for 125 years. They’ve definitely mastered the art of staying cool and ...