German sneaker maker Puma plans to bring in a Chinese sportswear maker as its top shareholder in a $1.8 billion deal. The agreement gives China-based Anta Sports Products—a top global rival to Nike—a ...

ANTA's proven track record with global brands and its value-for-money positioning make it resilient amid China's consumption.

Jan 28 (Reuters) - Germany's Puma and fierce rival Adidas have ‌their roots in the very same house where brothers Rudolf ‌and Adolf Dassler launched their shoe business a century ago, before a major ...

Here's how to cop the ASAP Rocky x Puma Suede '94.

Until 2030, Puma will provide official sportswear for Hyrox, featuring shoes with industry-leading Nitro technology, and become the exclusive title partner for the Hyrox World Championships. Puma has ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Puma is in the midst of ramping up its marketing ...

Puma sneakers worn by Tyler Kolek #13 of the New York Knicks on October 17, 2025 in New York City. The struggling German sportswear company's shares were surging Thursday on bid speculation. Shares of ...

Forbes contributors publish independent expert analyses and insights. Timeka Tounsel, Ph.D. is a professor who covers Black representation. Oct 10, 2025, 09:00am EDT Oct 10, 2025, 12:13pm EDT BROOKLYN ...

Anta Sports Products Ltd announced on Tuesday that it has entered into a share purchase agreement with Groupe Artémis, the ...

German sportswear-maker Puma SE has signed a lease deal to open a flagship store on Manhattan’s Fifth Avenue shopping corridor, creating a marquee location that will be the first of its kind for the ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--PUMA in partnership with Wonder Works studio launches a vibrant and immersive sports-based experience on Roblox, a global online platform connecting millions ...