as a pure business venture the MAGA hat machine may of may not win a lot of offers on, say, Shark Tank. But, of course, selling hats is not Trump’s main business — he’s into selling Bibles ...

More than 2 million MAGA hats have been shipped out by the Trump campaign since the beginning of 2023 – with more than 1,285,000 of those sold between January and October of this year alone ...

It turns out that the very success of the MAGA hat as a symbol of political allegiance — its instant recognizability, even on the small screens of smartphones — has also made it an effective ...