CNET11d
Apple: It's 'Wrong' to Assume We'd Want to Create Our Own Search Engine
Google has long provided the default search engine in Safari, Apple's web browser, paying Apple a percentage of the revenue generated by Google searches originating on Apple iPhones, iPads ...
Apple exec lists 3 reasons the iPhone maker doesn't want to build a search engine
An Apple exec cited financial risk and potential privacy conflicts as reasons the company doesn't have its own search engine.
Apple explains why it will never build a search engine
It would be very expensive; The recent and growing injection of AI into search has made the business more uncertain than ever ...
PC Magazine11d
3 Reasons Apple Won't Build a Search Engine
That would be very costly for Apple. In 2022 alone, Apple received $20 billion from Google to make its search engine the default on the Safari browser. According to Cue, eliminating that payment ...