Say goodbye to the sword. Say goodbye to the flames. Say goodbye to the 1990s and the 2000s and the central brand identity that carried the Tennessee Titans through their first 27 years in Nashville.

American football stars, the Tennessee Titans, have unveiled a brand new identity to a mixed reception from fans. The lighter, brighter and more playful new look has raised eyebrows for some, with ...

It's hard to call these preferences surprising. On SportsLogos.net, a forum devoted to discussing granular branding tweaks, the "Luv Ya Blue" era Oilers logo is rated as the ninth-best in NFL history, ...

The Tennessee Titans unveiled new uniforms and a new logo at the The Pinnacle on March 12. Here's how to buy merch with the new brand.

NASHVILLE -- A Tennessee Titans confirmed logo leak over the weekend evoked a wide range of strong emotions that always come with change. A part of that was the usual outrage from Houston Texans fans ...

The uniforms heavily feature a light blue color that was also featured on the throwback, Oilers-inspired jerseys the Titans ...

The subtle mistake came on the team's new logo, which is featured on both sides of the helmet. As it turns out, the logo on ...

Two weeks after the Tennessee Titans revealed their uniform and logo rebrand to the world, it's a little hard to gauge how bought-in fans are, especially because the Titans and sports gear company ...

The Tennessee Titans hiring head coach Robert Saleh marks the start of a hopeful, positive turn for the team. With a different leader come different (higher expectations), and that goes for anyone ...

The Tennessee Titans are introducing new uniforms and a completely revamped logo for the 2026 season. The new look emphasizes the light "Titans blue" associated with the Houston Oilers era. A new ...

Back on March 4, a couple weeks before the Tennessee Titans officially unveiled their new uniforms and logo for 2026, The Tennessean cited an article published in the Journal of Applied Sports ...