The 'I feel like a Tooheys' jingle, which was written by advertising royalty MoJo (Allan ‘Jo’ Johnston and Alan 'Mo' Morris) in 1979, will feature in new ads for the master brand running across TV, ...

The famous Tooheys 2.2 Lite billboard has re-emerged on the side of the iconic orange-hued storage warehouse on Parramatta Road at Petersham after more than 30 years. Once glimpsed by hundreds of ...

The Advertising Standards Board has dismissed complaints against the Tooheys Extra Dry ‘mouth abuse ad’ which claimed the ad was sexist. Created by BMF, who also created the infamous ‘Tongue’ ad, the ...

That squirmy feeling you had the first time you saw the now-infamous tongue from that Tooheys ad? It's back. Sort of. This time, it's the whole mouth. And it's still disembodied. In the olden times - ...

THE creative advertising community has given the latest big budget ad campaign for Tooheys New a thumbs down, raising doubts over whether the ad will strike a chord with drinkers. Released virally 10 ...

The 'Quest' or 'Tongue' ad, as it came to be known, was a powerful creative answer to one of alcohol's toughest challenges; to grow beer sales in a volume challenged market with a 'middling' brand.

No, not the Tooheys ad. Touch anything but the Tooheys ad. For 34 years the iconic ‘here we go again, Manly and Parra’ beer commercial has had Parramatta winning thanks to “Mr Motion sliding in’. Not ...

Beer brand Tooheys Extra Dry has pulled off a cheeky ad placement by becoming the first advertiser on top of the historic former Carlton & United Breweries site on Sydney’s Broadway. The CUB site was ...

It still sells one in every six beers ordered in NSW, but Tooheys brewery — a still point in an ever-fermenting world — feels the same. No beer drinker in Australia could have failed to notice the ...

Tooheys has been forced to pull a campaign after it jokingly offered the Hollywood actor Zac Efron a case of beer if he supported the NSW Blues in next week’s State Of Origin. Problem was, Efron is a ...

THE rivalry between Parramatta and Manly stretches back decades, and it’s one of the most intriguing in Australian sport. The latest instalment kicks off at 4pm at Brookvale — now Lottoland — and if ...