The U.S. Army Reserve has unveiled a fresh logo and a new slogan, nearly two months after the Army revived its 1980s-era “Be All You Can Be” pitch in hopes of solving recruiting woes.

ABERDEEN PROVING GROUND, Md. -- Officials from the U.S. Patent and Trademark Office granted the U.S. Army Research, Development and Engineering Command exclusive rights to its logo in a ...

American agency Siegel+Gale has updated the logo and branding of the United States Army for the first time in more than 20 years. The rebranding includes the logo, fonts, iconography and the ...

“As part of the new identity, all 28 athletic programs will showcase consistent logos, colors, lettering and numerals.” The program points out that "the United States Army and West Point are ...

You could be a part of history. The U.S. Army of Cyber Center of Excellence is looking for artists and would-be artists to submit logo designs for the soon-to-be-named Fort Eisenhower. In Feb ...

WASHINGTON — The U.S. Army will celebrate its 250th birthday on June 14, 2025, commemorating the Army's distinguished service to our nation. The central theme for this year’s celebration is ...