The splash screen shows off the new logo and icon, and we also get a brief glimpse of what the new icon looks like on a stark black background ... the years is that Uber no longer moves just ...

Gone is the app icon with the black “U” and in its place is a circle with a square in the middle, set on a colorful background ... they no longer were, but also the thing that Uber was ...

Now you can have that every single time you look at your phone screen, courtesy of Uber. The ride-hailing startup ditched its plain U-logo on Tuesday ... Circuit City? No, it's ...

In ditching the old branding, Uber cut the link between the company’s name and one of the mobile world’s most recognizable visual assets. The sleek grey writing on a black background ...

The iconic 'U' is now a circle with a square in the middle set on a colourful background for ... luxurious 'U' logo. But now Uber understands it is no longer just catering to a few big spenders ...

Uber revealed a new logo Tuesday, replacing its iconic ... Drivers will see a square inside a hexagon. The background color (blue for riders and red for drivers in the U.S.) will vary from ...