Nguyen said she pays attention to BookTok trends to stay on top of readers’ ever-changing preferences. “When someone comes in with a book that I’ve seen blow up recently, I do recognize it as ...

But most fiction ultimately does aim to create distinct, defined characters—not empty vessels for the reader to project onto.

Author Brynne Weaver chats with Rolling Stone about her new book Scythe & Sparrow and why so many people seem to be flocking to the dark romance genre ...

Calling all bookworms! Welcome to the L.A. Times Book Club newsletter. Let’s not forget about the romance purists: BookTok gave romance a big boost. In 2020, there were only two romance-specific ...

Look on any “As Seen on BookTok” table at your local bookstore, and you’re likely to find them: Romance books that seem demure with cursive fonts and illustrated couples on the cover but with pretty ...

Freelance marketer Ellie Pilcher and YouTuber Ellen Jacob have launched a “provocative” new podcast, Why You're Reading, ...

But is there spice?” Anyone who’s spent time scrolling BookTok — a TikTok community in which creators discuss and recommend books — has likely heard someone ask this. “Spice” is simply a less ...

a space specifically cultivated from current BookTok trends. And even if you’re not a "BookTok girlie," as the online community often calls itself, chances are you recognize some of the titles ...

Looking to unplug? Hooked on BookTok? Either way secondhand books in Czechia are trending—here’s where to find cheap reads ...

It’s almost like therapy.” “I have to credit BookTok a lot, because it provided that forum for people to start sharing what they were interested in,” Weaver tells Rolling Stone.