Retrieval triggers when a user prompt demands information the model cannot reliably generate from memory alone: current ...

From headless CMS platforms to agentic CDPs, vendor conversations at the Gartner Marketing Symposium came back to ...

Recapitalization deal gives Medallia $150 million and a debt-reduced balance sheet. It also officially closes one of PE's most expensive software bets.

Databricks enters the CDP market. The data and AI platform announced CustomerLake at Data + AI Summit, an agentic Customer ...

Customer call transcripts and insights now flow into Gmail, Docs and Chat through Google's new AI reasoning layer.

AI visibility requires more than good content. Here's the checklist organizations should follow to prepare for answer engines ...

NiCE says agentic AI is now the architecture. Analysts say the Cognigy integration, the Sierra threat and the orchestration ...

After 26 years in growth marketing, Iron Horse rebuilt its business around Webflow — doubling win rates and launching a new ...

Efficiency and delight get the attention. Acknowledgement drives loyalty. Here's why CX leaders need to design for being seen ...

The deal makes TELUS Digital a preferred implementation partner for Cresta's contact center AI platform, covering deployment, integration and managed services.

New offering pairs Semrush AI data with Adobe content tools to track and lift brand presence inside ChatGPT, Copilot, Perplexity and Google AI Mode.

Pega's new Customer Engagement Studio unifies AI and human agents to compress campaign delivery from weeks to minutes.