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For a unified push during the holidays, the retailer is recreating the world of “The Muppet Christmas Carol” and extending ...

Magnite is the supply-side partner for Programmatic Deals and Amazon Ads DVA+, Google Display & Video 360 and Yahoo DSP are ...

Zoom surveyed 1,000 webinar attendees in 2026, alongside platform data and 2025 Forrester Event Trends research, to identify ...

The group wants to build out the internal AI tool’s capabilities in areas including creator marketing, sports and culture.

Sol, Brita and Hidden Valley marketing that prioritized “intentional but flexible” and “insightful but bite-sized” efforts.

The collaboration with the popular video game includes creator content, in-game items, packaging and giveaways in support of ...

Actor D’Arcy Carden serves as Chief Giftologist in a new campaign that will be supported by a bigger creator push around ...

Created by the beauty marketer’s in-house entertainment arm, “The e.l.f.ing Magical Sisters” evokes memories of “Charmed” and ...

Netflix grew revenue 12% year over year to $12.9 billion in Q3, with growth driven primarily by subscriptions, pricing, advertising and a favorable impact from foreign exchange rates, according to an ...

ORLANDO — When Manolo Arroyo began work as global chief marketing officer for the Coca-Cola Company at the start of 2020, the beverage giant had three burning issues to address. For almost two decades ...

Sentimental ads and a creator-led social series are complemented by offerings like a new DoorDash partnership, CMO Barbra ...