Google’s long-anticipated shift away from third-party cookies has once again been put on pause. Should we be shocked?

This clever campaign characterizes mobile phones as a needy, controlling presence in our lives. It's spot-on and just a ...

Women don't need a delicate approach to the often indelicate bodily trials that life puts them through, as demonstrated by ...

Apart from maybe the boss, agencies tend to be full of young people. It's nothing new, but it's still worth pointing out that the steady exodus of the over 50s from the industry is draining away an ...

Sir Martin Sorrell, in his WPP heyday, famously referred to Google as a "frenemy." As opposed to a mighty monster that would ...

Ajaz Ahmed's Studio.One is already gaining momentum just days after the AKQA founder escaped his WPP gardening leave with a ...

MAA has more than 40,000 visits a month - from the obvious centres London, NYC and the West Coast to everywhere in Europe; ...

Is there a future for UK broadcaster Channel 4? The one-time enfant terrible of the UK broadcasting scene has been struggling ...

Coca-Cola's recent advertising via WPP Open X has won many plaudits, now historic rival Pepsi is entering the fray with ...

Let’s be clear: culture isn’t just a layer to add to a campaign - it is the strategy. In a fragmented, fast-moving ...

The London skyline is pretty spectacular at night (less so in the daytime as they keep putting up ever-larger City office ...

Agencies have been arguing until they're blue in the face that brand building is the key to sustained corporate growth. And, ...