Balanced scorecards make it easier for organizations ... corporate strategy into the four BSC perspectives through a strategy map that demonstrates cause-and-effect relationships like fostering ...

When Robert Kaplan and David Norton published “The Balanced Scorecard: Measures that Drive Performance” in the Harvard Business Review in 1992, the idea of measuring business performance from ...

Campbell, Dennis, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan. "Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at ...