What's behind the often cryptic symbols used by historic watchmakers? Here are some that are particularly interesting or ...

Created by Pentagram partner Harry Pearce, the new visual identity was shaped around the concept of "one brand, one ...

Moving forward, Bettendorf's youth sports programs and coach-led camps can apply to use trademarked district logos, followed ...

CEO Alberto Racca showed WWD Trussardi's striking archives and discussed the first steps of the brand, starting with the fall ...

Car logos can be one of the most important features on a vehicle with many passionate owners loyal to their brands.

Everyone loves a retro rebrand. Kostya Petrenko is only 20 years old, but you might assume he’s much older if you look at the products of his design obsession. This Gen Zer, who sees the world in Gen ...

YouTube is sparking speculation about a potential logo redesign after users noticed the platform's red progress bar changing to a pink gradient. While the company hasn't officially confirmed a logo ...

The double C emblem of Chanel expresses “less is more” in the same way that Louis Vuitton’s logo conveys intricate details. Made by Gabrielle “Coco” Chanel herself in 1925, this symbol epitomises the ...

The new visual identity features a double loop and a ‘to the power of’ mathematical symbol to signify the coming together of ...

Bulgari's first-ever creative director of leather goods and accessories speaks on the new Calla collection and her new role.

The Airbnb logo is one of those rare brand marks that's become instantly recognisable worldwide. Its simple, abstract shape has transcended its original purpose of becoming a cultural symbol. When you ...