If you found yourself travelling the byways of Northern England in the late 19th century you might have passed him. Wrapped ...

In Brit Beat, we go inside the Cure's campaign around 'Lost World,' Kylie Minogue's hit 'Tension II' album and the Elvis ...

The right approach must consider both of these elements as key to sustainable growth and customer satisfaction.

CNN promises to transform news advertising with innovative strategies that enhance brand engagement while ensuring safety and ...

At Nitrogen's 2024 Fearless Investing Summit, Mary Kate Gulick, CMO and head of marketing for Ficomm Partners, explains why a ...

Burberry's CEO Joshua Schulman said the troubled British retailer will act "with urgency" to address woes fueled by ...

Burberry Thursday outlined a new strategy that will focus on scarves and the outerwear such as trenchcoats it is known for as ...

Nestlé (NSRGY) has seen large, "recession-type" stock price declines whilst the market has been rising. Read why I'm neutral ...

The luxury group said it is taking steps to cut costs and reduce inventory as part of a new plan to revitalize the brand.

That set debuts on one Billboard chart this week, and the legend is joined by another of the greatest who ever worked in the music industry. L.A. Is My Lady sees Frank Sinatra teaming up with ...

Marketers and consumers differ in what they believe makes a brand best-in-class on social media, according to recent research from Sprout Social. The report was based on data from a survey conducted ...

I stay updated on personal branding trends by immersing myself in the digital marketing ecosystem. One invaluable resource I ...