The packaging design choice also signals that Coca-Cola views this product return as a special event rather than a routine product launch, creating a sense of occasion and urgency that may ...

The creative studio forpeople ... the direction of this brand refresh contrasts with Coca-Cola's recent Bodyarmor rebrand. The new packaging design for Bodyarmor brand gives pride of place ...

Forbes' World's Most Influential CMOs list recognizes fifty chief marketers from around the world whose approach to driving ...

“The category is doing extremely well, and designer fragrances are so viewed as aspirational and associated with prestige,” said Robin Burns-McNeill, cofounder of Batallure Beauty. “The Chanels and ...

Coca-Cola has relaunched its well-known “Share a Coke” campaign ... Consumers can access the customized cans from US retailers, with glass bottles available online. The packaging design plays a key ...

Beverage giant Coca-Cola announced plans to invest $1.1 billion in new ... but some efforts will be made to design returnable packaging and conserve water. While it's a step in the right direction, ...

It’s not just shopping – it’s time travel, treasure hunting, and storytelling all rolled into one intoxicating experience.

Hand-scooped ice cream in classic and creative flavors provides the perfect cool treat on hot Louisiana days. Sundaes topped with whipped cream, cherries, and your choice of toppings offer a more ...

Cola’s Ryan Vann and Schnucks’ Mike Wait shared lessons from piloting 2D barcodes on Topo Chico, revealing why the shift from ...