It may indicate some sort of fundamental change in the business itself, as when the court-mandated breakup of AT&T in the early 1980s resulted in the company adopting its new “Death Star” logo.

I t's no secret that AI has infiltrated the creative industries but despite this, most AI company logos look the same – boring, corporate and wholly lacklustre. The irony of this logo design ...

2. Font Selection. Much like picking the right color scheme, selecting a font for your logo is another key step in this process. This process can be time consuming, but it is very important.

Find the latest logo design news from Fast company. See related business and technology articles, photos, slideshows and videos.

The old Pepsi logo, pictured in 1990. Jean-Erick PASQUIER/Gamma-Rapho via Getty Images But taking inspiration from a previous design also comes as Gen Zers bring back several trends from the '90s.

Apple's logo began to resemble the current design in 1977. Ernst Feix/picture alliance via Getty Images The company has kept the apple image ever since but dropped the rainbow stripes in 1998 ...

To my mind, there's not a whole lot separating Adobe Express and Canva - both are online design apps with a free logo maker section, and both are very easy to use. But if you're a small business ...

In 2022, the company unveiled a new logo (its first major refresh since 2006), but you can still spot the 31 in it. ... His expertise is in rebrands, which include branding and logo design.

A logo is the foundation of your brand identity. It grabs customer attention and makes a first impression. An eye-catching logo is crucial for brand awareness, but hiring a professional to design ...