A new study from King's Business School and the University of Edinburgh has found that aligning corporate identity with ...

KAPSARC introduces new brand, reflecting its evolution into a trusted advisory think tank locally and globally. The new ...

The corporate website is an official communication medium for the construction of corporate identity. This study explores an important feature of corporate websites, the About Us section, within the ...

Effective corporate branding defines a business's personality. The identity dictates types of employees, the look and feel of products, product packaging and physical store characteristics.

Corporate identity theft often affects businesses with vast budgets across countless directors and senior personnel. No one knows where the money is kept, but they all have access to it, ...

Corporate Digital Identity (CDI) offers a forward-looking solution, transforming how financial institutions approach ...

(These were the days before Elon Musk’s tiff with a Delaware judge raised the prospect of the federalization of corporate law.) The infringers emphasize the language of the Lanham Act, which calls for ...

Honasa Consumer: The redefined corporate identity has three elements- a female figure, the tree of life, and the multihued circles. The female figure stands for a nurturing mother and also, the ...

The justices showed little appetite for breaking new ground when they heard argument on Wednesday in Dewberry Group v.Dewberry Engineers, a long-running dispute between similarly named groups of ...