"So unnecessary." Shopper dismayed by mind-boggling labeling decision by major beer brand: 'It's astonishing' first appeared on The Cool Down.

The one that struck me as brilliant marketing was the “Stoutie” - for less than $10, about the price of a beer, you can have your selfie printed on a pint of Guinness.

Guinness is an outlier in Diageo’s business, which consists mostly of spirits rather than beer, but its performance recently has outshone that of key liquor labels like Johnnie Walker whisky.

Diageo Could Spinoff, Sell Guinness Beer in Portfolio Review, Bloomberg Says, Citing Unnamed Sources. ... -- Diageo could dispose some of its subscale or underperforming labels, ...

Guinness is an outlier in Diageo's business, which consists mostly of spirits rather than beer, but its performance recently has outshone that of key liquor labels like Johnnie Walker whisky.

CEO Debra Crew later told reporters that “nothing has changed” with regards to well-performing beer label Guinness, which Diageo ruled out selling earlier this year. The cost cuts will help Diageo ...

British label Labrum kicked things off in August 2023, releasing a capsule collection in collaboration with Guinness, featuring an exclusive print by creative director Foday Dumbuya with the beer ...