Mark Ritson has offered some choice words of advice to marketers in 2025: “learn the basics because you don’t know them”. B&T ...

Ahead of The Drum’s B2B World Fest, we catch up with Ed Davis from BBN International, who gives us his take on the topics ...

Sustainability is no longer optional; it’s a necessity. Clients are increasingly looking for eco-friendly and ...

When Travis Vogan, a professor in the University of Iowa School of Journalism and Mass Communications, launched his most ...

The online campaign that helped get Donald Trump elected US president was a masterclass on how to reach your target audience ...

Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...

Influencers are transforming the media landscape, redefining the boundaries between journalism, marketing and authentic ...

In today’s fast-paced digital landscape, law firms are constantly looking for innovative ways to enhance their online ...

Want Facebook ads that stop the scroll and drive sales? Get the scoop on what goes into high-converting ads, plus a practical ...

Empowering Businesses Through AI-Driven ERP and Digital Transformation: The Visionary Leadership of Ms. Pratiksha Agarwal.

Romanian companies Questo, Steepsoft AI, and Ascendia are among the fastest-growing technology startups in the region, being ...

Read about recent honors, hirings and planned events in business-related news from around the local community.