The blunt reality is: Too much ego and sentimentality exists in modern travel marketing. Sticking to the old way of doing ...

Los Angeles-based marketing agency Runway Influence has recently expanded its footprint in the content and influencer ...

Viceroy’s flagship for experiential luxury is Viceroy at Ombria Algarve, a hotel that opened in October. Its programming ...

In an exclusive interview with WWD, Burberry CEO Joshua Schulman said he's looking at Burberry holistically, filling the shop ...

Burberry is rejuvenating its brand by emphasizing classic outerwear over leather goods, with innovations like 'scarf bars' in ...

The intersection of Black pop culture and luxury brands marks a significant shift in high-end industries. What began as ...

Burberry's CEO Joshua Schulman said the troubled British retailer will act "with urgency" to address woes fueled by ...

Where algorithms and machine learning models are leveraged to heighten customer engagement. But do these result in enhanced ...

Hyper-local strategies have been increasingly applied by luxury brands to connect with specific communities through ...

Following the company’s disappointing H2 results, Joshua Schulman presented ‘Burberry Forward’ — a detailed plan that ...

This morning, Burberry announced an ambitious turnaround plan called ‘Burberry Forward’ designed to rescue the luxury brand ...