In a recent conversation with BrandWagon Online, Shantiswarup Panda, CEO, Indriya, discusses how the brand is positioning ...

Following the company’s disappointing H2 results, Joshua Schulman presented ‘Burberry Forward’ — a detailed plan that ...

AI is dominating the conversation in nearly every industry, and insurance marketing is no exception. McClinton highlighted AI ...

There are five ways entrepreneurs can make small business Saturday profitable additions to the marketing calendar this year ...

Amid record spending intentions by shoppers, holiday marketing campaigns reflect more diverse media mixes and experiments ...

Insights from top executives reveal a shift toward AI-enhanced teams, B2B strategy renewal and heightened accountability in ...

Customer-centric focus is essential. B2B success depends on prioritizing customer relationships and long-term value creation.

Global testing is not an option but an imperative for your business if you want it to grow and succeed in today's connected ...

Kartik Mehta, Chief Business Officer at Channel Factory, spoke at the e4m Confluence Media Investment Summit on the power of conscious and unconscious biases, particularly within media ...

In their 2024 Consumer Trends Index, Marigold reported that email has one of the highest success rates against other forms of ...

Creating a business plan for an ecommerce venture isn't just a box to check. Rather, it can and should serve as your roadmap ...