MicroStrategy has officially rebranded as Strategy, marking a major shift in its identity while reinforcing its focus on ...

Listen to this article The Tysons tech company formerly known as MicroStrategy has a new moniker: Strategy. In addition to announcing a new name, the Bitcoin behemoth chaired by Michael Saylor ...

Strategy posted a loss last quarter as its Bitcoin-buying spree ramped up, but word of the rebrand dominated the conversation Wednesday.

MicroStrategy, the largest corporate Bitcoin holder, has announced it’s rebranded to Strategy and unveiled a new Bitcoin logo ...

Michael Saylor's MicroStrategy (MSTR) rebranded to Strategy, with visuals pointing to a Bitcoin-centric company.